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This Privacy Notice explains in detail the types of personal data we may collect about you when you interact with us. It also explains how we’ll store and handle that data, and keep it safe.
We know that there’s a lot of information here but we want you to be fully informed about your rights, and how the Hunkydory Group uses your data.
For example, we will explain things such as our credit checking procedure and how we combine data across the Hunkydory Group to build a picture of you.
We hope the following sections will answer any questions you have but if not, please do get in touch with us.
It’s likely that we’ll need to update this Privacy Notice from time to time. We’ll notify you of any significant changes, but you’re welcome to come back and check it whenever you wish.
The Hunkydory Group– which we’ll refer to as ‘the Group’ in this document – is made up of a number of related businesses:
For simplicity throughout this notice, ‘we’ and ‘us’ means the Group and its brands.
The law on data protection sets out a number of different reasons for which a company may collect and process your personal data, including:
In specific situations, we can collect and process your data with your consent.
For example, when you tick a box to receive email newsletters.
When collecting your personal data, we’ll always make clear to you which data is necessary in connection with a particular service.
In certain circumstances, we need your personal data to comply with our contractual obligations.
For example, if you order an item from us for home delivery, we’ll collect your address details to despatch your purchase, and pass them to our courier for them to undertake your delivery.
If the law requires us to, we may need to collect and process your data.
For example, we can pass on details of people involved in fraud or other criminal activity affecting the Group to law enforcement.
In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests.
For example, we will use your purchase history to send you or make available personalised offers.
We also combine the shopping history of many customers to identify trends and ensure we can keep up with demand, or develop new products/services.
We will also use your address details to send you direct marketing information by post, telling you about products and services that we think might interest you.
If you have a web account with us: your name, billing/delivery address, orders and receipts, email and telephone number. For your security, we’ll also keep an encrypted record of your login password.
1 - Details of your interactions with us through contact centres, in store, and online.
For example, we collect notes from our conversations with you, details of any complaints or comments you make, details of purchases you made, items viewed or added to your basket, gift list and wish list choices, voucher redemptions, brands you show interest in, web pages you visit and how and when you contact us.
Copies of documents you provide to prove your age or identity where the law requires this. (including your passport and driver's licence). This will include details of your full name, address, date of birth and facial image. If you provide a passport, the data will also include your place of birth, gender and nationality.
2 - Details of your shopping preferences.
Details of your visits to our websites and which site you came from to ours.
3 - Personal details which help us to recommend items of interest.
For example, you might tell us your favourite craft category which allows us to recommend appropriate products.
We’ll only ask for and use your personal data collected for recommending items of interest and to tailor your shopping experience with us. Of course, it’s always your choice whether you share such details with us.
We want to give you the best possible customer experience. One way to achieve that is to get the richest picture we can of who you are by combining the data we have about you.
We then use this to offer you promotions, products and services that are most likely to interest you. In the case of Club Hunkydory members, we’ll also offer you relevant rewards.
The data privacy law allows this as part of our legitimate interest in understanding our customers and providing the highest levels of service.
Of course, if you wish to change how we use your data, you’ll find details in the ‘What are my rights?’ section below.
Remember, if you choose not to share your personal data with us, or refuse certain contact permissions, we might not be able to provide some services you’ve asked for.
For example, if you’ve asked us to let you know when an item comes back into stock, we can’t do that if you’ve withdrawn your general consent to hear from us.
Here’s how we’ll use your personal data and why:
To process any orders that you make by using our websites, phone or in store.
If we don’t collect your personal data during checkout, we won’t be able to process your order and comply with our legal obligations.
For example, your details may need to be passed to a third party to supply or deliver the product or service that you ordered and we may keep your details for a reasonable period afterwards in order to fulfil any contractual obligations such as refunds, guarantees and so on.
To respond to your queries, refund requests and complaints.
Handling the information you sent enables us to respond. We may also keep a record of these to inform any future communication with us and to demonstrate how we communicated with you throughout. We do this on the basis of our contractual obligations to you, our legal obligations and our legitimate interests in providing you with the best service and understanding how we can improve our service based on your experience.
To protect our business and your account from fraud and other illegal activities.
This includes using your personal data to maintain, update and safeguard your account. We’ll also monitor your browsing activity with us to quickly identify and resolve any problems and protect the integrity of our websites. We’ll do all of this as part of our legitimate interest. For example, by checking your password when you login and using automated monitoring of IP addresses to identify possible fraudulent logins from unexpected locations.
To protect our customers, premises, assets and Partners from crime, we operate CCTV systems in our stores and car parks which record images for security. We do this on the basis of our legitimate business interests.
We manage our car parks in conjunction with Anna Lee property Consultants.
To process payments and to prevent fraudulent transactions.
We do this on the basis of our legitimate business interests. This also helps to protect our customers from fraud.
If we discover any criminal activity or alleged criminal activity through our use of CCTV, fraud monitoring and suspicious transaction monitoring, we will process this data for the purposes of preventing or detecting unlawful acts. We aim to protect the individuals we interact with from criminal activities.
To send you direct marketing by post, email, web or telephone in relation to updates, offers, services and products.
We’ll do this on the basis of our legitimate business interest. We will only contact you electronically when you have opted into marketing and you are free to opt out at any time.
To send you communications required by law or which are necessary to inform you about our changes to the services we provide you.
For example, updates to this Privacy Notice, product recall notices, and legally required information relating to your orders. These service messages will not include any promotional content and do not require prior consent when sent by email or text message. If we do not use your personal data for these purposes, we would be unable to comply with our legal obligations.
To display the most interesting content to you on our website we’ll use data we hold about your favourite brands or products and so on. We do so on the basis of your consent to receive app notifications and/or for our website to place cookies or similar technology on your device.
For example, we might display a list of items you’ve recently looked at, or offer you recommendations based on your purchase history and any other data you’ve shared with us.
To administer any of our prize draws or competitions which you enter, based on your consent given at the time of entering.
To develop, test and improve the systems, services and products we provide to you. We’ll do this on the basis of our legitimate business interests.
For example, we’ll record your browser’s Session ID to help us understand more when you leave us online feedback about any problems you’re having.
To comply with our contractual or legal obligations to share data with law enforcement.
To send you survey and feedback requests to help improve our services.
These messages will not include any promotional content and do not require prior consent when sent by email or text message. We have a legitimate interest to do so as this helps make our products or services more relevant to you.
To build a rich picture of who you are and what you like, and to inform our business decisions, we’ll combine data captured from across the Group, third parties and data from publicly-available lists as we have described in the section What Sort of Personal Data do we collect?
We’ll do this on the basis of our legitimate business interest.
For example, by combining this data, this will help us personalise your experience and decide which inspiration or content to share with you. We also use anonymised data from customer purchase histories to identify trends in different areas of the country. This may then guide which products we display online, across social media and in store.
To process your booking requests at our Inspirations store, for example an event or workshop
Sometimes, we’ll need to share your details with a third party who is providing a service (such as delivery couriers). We do so to maintain our contract with you. Without sharing your personal data, we’d be unable to fulfil your request.
We want to bring you offers and promotions that are most relevant to your interests at particular times. To help us form a better, overall understanding of you as a customer, we combine your personal data gathered across the Group as described above, for example your shopping history across our websites. For this purpose we also combine the data that we collect directly from you with data that we obtain from third parties to whom you have given your consent to pass that data onto us – such as the Land Registry mentioned above.
We know how much data security matters to all our customers. With this in mind we will treat your data with the utmost care and take all appropriate steps to protect it.
We secure access to all transactional areas of our websites and apps using ‘https’ technology.
Upon placing an order by telephone, payment information is entered directly into our 'Card Holder Not Present' payment system which will process your order, these payment details are also never stored by us.
Access to your personal data is password-protected, and sensitive data (such as payment card information) is secured by SSL encryption.
Whenever we collect or process your personal data, we’ll only keep it for as long as is necessary for the purpose for which it was collected.
At the end of that retention period, your data will either be deleted completely or anonymised, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning.
We sometimes share your personal data with trusted third parties, for example, delivery couriers.
Here’s the policy we apply to those organisations to keep your data safe and protect your privacy:
Examples of the kind of third parties we work with are:
To help personalise your journey through the Group websites we may use companies who will process your personal data as part of their contracts with us, for example:
Sometimes we will need to share your personal data with third parties and suppliers outside the European Economic Area (EEA).
An overview of your different rights
You have the right to request:
You can contact us to request to exercise these rights at any time as follows:
To ask for your information please contact The Data Protection Officer, Bute Mill, Essex St, Preston PR1 1QE or email firstname.lastname@example.org
To ask for your information to be amended please update your online account or contact our customer services team.
If we choose not to action your request we will explain to you the reasons for our refusal.
Your right to withdraw consent
Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent.
Where we rely on our legitimate interest
In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation.
We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data.
You have the right to stop the use of your personal data for direct marketing activity through all channels, or selected channels. We must always comply with your request.
Checking your identity
To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice.
If you have authorised a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.
There are several ways you can stop direct marketing communications from us:
Click the ‘unsubscribe’ link in any email communication that we send you. We will then stop any further emails from that particular division.
If you have a Club Hunkydory account, log in and visit the ‘My Account’ area and change your preferences.
Write to The Data Protection Officer, Bute Mill, Essex St, Preston PR1 1QE
Please note that you may continue to receive communications for a short period after changing your preferences while our systems are fully updated.
If you feel that your data has not been handled correctly, or you are unhappy with our response to any requests you have made to us regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.
You can contact them by calling 0303 123 1113.
Or go online to www.ico.org.uk/concerns (opens in a new window; please note we can't be responsible for the content of external websites)
If you are based outside the UK, you have the right to lodge your complaint with the relevant data protection regulator in your country of residence. Details can be found in Section 16.
For all non-UK customers
By using our services or providing your personal data to us, you expressly consent to the processing of your personal data by us or on our behalf. Of course, you still have the right to ask us not to process your data in certain ways, and if you do so, we will respect your wishes.
Sometimes we’ll need to transfer your personal data between countries to enable us to supply the goods or services you’ve requested. In the ordinary course of business, we may transfer your personal data from your country of residence to ourselves and to third parties located in the UK.
By dealing with us, you are giving your consent to this overseas use, transfer and disclosure of your personal data outside your country of residence for our ordinary business purposes.
This may occur because our information technology storage facilities and servers are located outside your country of residence, and could include storage of your personal data on servers in the UK.
We’ll ensure that reasonable steps are taken to prevent third parties outside your country of residence using your personal data in any way that’s not set out in this Privacy Notice. We’ll also make sure we adequately protect the confidentiality and privacy of your personal data.
We’ll ensure that any third parties process your personal data only in accordance with their legitimate interests. These third parties may be subject to different laws from those which apply in your country of residence. Please note that we do not take active steps to ensure that any overseas recipient of your personal data complies with the laws which apply in your country.
We hope this Privacy Notice has been helpful in setting out the way we handle your personal data and your rights to control it.
If you have any questions that haven’t been covered, please contact our Data Protection Officer who will be pleased to help you:
Email us on email@example.com
Or write to us at
Data Protection Officer, Bute Mill, Essex St, Preston PR1 1QE
The table below provides further details about the cookies which are currently in use on our website and a description of the purpose of each of these cookies.
|Cookie Name||Cookie Provider||Expires After||Description of Cookie|
|mailchimp_landing_page||.hunkydorycrafts.co.uk||Session ends||MailChimp tracking information|
|nitrogento_cache_fullpage||.hunkydorycrafts.co.uk||5 minutes||Caching engine to make website run faster|
|nitrogento_formkey||www.hunkydorycrafts.co.uk||Session ends||Caching engine to make website run faster|
|nitrogento_last_store||.hunkydorycrafts.co.uk||5 minutes||Caching engine to make website run faster|
|frontend_cid||.hunkydorycrafts.co.uk||5 minutes||You sesssion ID on the server. Information required by core website|
|frontend||.hunkydorycrafts.co.uk||5 minutes||You sesssion ID on the server. Information required by core website|
|PHPSESSID||www.hunkydorycrafts.co.uk||End of session||A basic session cookie which makes the site work properly. It saves a session identifier randomly generated to keep track of your session as you move from one page to the next in order to remember selections or preferences made during the visit. For example, this cookie makes the shopping basket work.|
|_gid||Google Analytics||24 hrs||This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|_ga||Google Analytics||2 years||This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|__utma||Google Analytics||2 years||This keeps track of the number of times a visitor has been to the site, when their first visit was, and when their last visit occurred. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|__utmb||Google Analytics||30 minutes||A timestamp of the exact moment in time when a visitor enters the site. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|__utmc||Google Analytics||End of session||A timestamp of the exact moment in time when a visitor leaves the site - having waited 30 minutes for another pageview to happen, and if it doesn’t, it expires. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|__utmt||Google Analytics||6 months||This keeps track of where the visitor came from, what search engine you used, what link you clicked on, what keyword you used, and where they were in the world when you accessed a website. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
|__utmz||Google Analytics||End of session||This keeps track of where the visitor came from, what search engine was used, what link was clicked on, what keywords used, and where in the world the site was accessed from. More information on the cookies set by Google Analytics and how to opt out are on the Google Analytics website|
If you want to, you can disable cookies from your browser and delete all cookies that are stored on your computer. You can do this as often you want to.
To find out how to do this for your particular browser you can go to "help" on your browser's menu.
You need to be aware that if you choose to disable cookies from your browser it may prevent you from taking full advantage of the Hunkydory website, as some or all of the areas of the website may fail to work for you.
You will see from the table above that certain of the cookies which we use on our website are considered to be strictly necessary for the operation of certain aspects of the website. Therefore, please be aware that if these cookies are disabled we may be unable to provide certain services which you have requested.